We are looking for a PPC Specialist to run PPC campaigns and monitor paid search budgets.

Minimum 4 year of proven experience as PPC expert.

• Launch and optimize various PPC campaigns.
• Experience in launching and optimizing PPC campaigns in USA/Canada market.
• Experience in data analysis and reporting.
• Experience in monitoring budgets and overseeing the search platform accounts.
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Maintain partnerships with PPC ad platforms and vendors
• Find ways to reduce risk of click fraud
• Keep abreast of PPC and SEM trends
• Execute tests, collect and analyze data, identify trends and insights to maximize ROI
• Work closely with web developers to improve the performance of landing pages
• Assist with setting up paid campaigns, ads and other revenue performers
• Regularly A/B test keywords, targeting, ad copy, visual assets, and other variables to improve the performance of ad spend in accordance with client goals
• Create data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion, navigation behavior, product selections, etc.
• Coordinate with sales team to achieve Daily/ Weekly / Monthly targets.